The mission of Resource Action Programs (RAP) is to deliver innovative, customized and cost-effective measure-based marketing, education and outreach programs to engage customers to modify behavior and lifestyle choices to conserve energy and water to meet a sponsor’s established efficiency and conservation goals. As a full-service program solutions provider, RAP may act as consultants to assist sponsors in developing comprehensive programs and/or marketing, education and outreach platforms that will meet savings objectives.
Our strategic approach provides an effective Initial Customer Engagement strategy to introduce families to the concept of natural resources, while teaching them the importance of conservation in their daily lives. Our focus is on energy, water and recycling with the goal to educate people on environmental responsibility and promote both short and long-term behavior modification through tracking website visits, personal conservation pledges, enrollment in programs and actual resource savings.
Invest in Experience
For nearly 20 years, Resource Action Programs has been designing and implementing energy efficiency and water conservation programs for sponsors who desire to increase residential resource efficiency. Our proven and effective program designs generate immediate savings in home water and energy use, while providing a maximum return on investment.
Families Learn How to Conserve
Our programs emphasize conservation education, designed to introduce families to the concept of natural resources, while teaching them the importance of conservation in their daily lives. The programs focus on energy and water awareness, with the goal of educating residents to embrace an increased feeling of environmental responsibility.
Measure-Based Education Delivers Results
Our personalized marketing, education and outreach approach is truly unique. By using hands-on learning, accommodation to different learning styles, adaptive lesson plans for the school programs, easy to install resource-saving products and flexible time schedules, there is something to be gained by everyone involved. Our main priorities are teaching the value of clean water and energy, where our resources come from, the impact of every day actions and the power of individual and collective action.
Each program is completely customizable and fully implemented by our in-house program staff. Sponsors include investor-owned and municipal utility companies, water agencies, local governments, businesses, and social services agencies.